As storytelling is becoming another mainstream mode of advertising, what kind of stories a brand should tell to keep it outstanding and clutter-free. More
Tag Archives: Marketing
Nudged: How Brands Can Create a Difference by Using Behavioural Economics
A nudge is an aspect of the choice architecture that alters people’s Behaviour in a predictable way without forbidding any options or significantly changing their economic incentives. More
10 forms of content that work best for SEO
Search engines have two primary functions: crawling and building an index, and providing search users with a ranked list of the websites they’ve determined are the most relevant.More
SOURAV RAINA 