Simplicity is hyperfocus on extracting what matters from what’s notMore
Author Archives: Sourav Raina
The Perceived Value of Happiness
Time is by virtue of which everything becomes nothingness in our hands and loses all real valueMore
Quantum Computing: The Current Progression
The private investment in quantum technology has doubled in 2022 to reach US$ 1.4 billion compared to US$ 0.7 billion in 2021More
More Tech Regulations: How Countries are Preparing to Limit the Power of Big-Tech
EU is leading the way with even more stringent laws to regulate the big-tech after implementing GDPR in 2018More
Brand Storytelling: The Power of Purpose
As storytelling is becoming another mainstream mode of advertising, what kind of stories a brand should tell to keep it outstanding and clutter-free. More
Nudged: How Brands Can Create a Difference by Using Behavioural Economics
A nudge is an aspect of the choice architecture that alters people’s Behaviour in a predictable way without forbidding any options or significantly changing their economic incentives. More
10 forms of content that work best for SEO
Search engines have two primary functions: crawling and building an index, and providing search users with a ranked list of the websites they’ve determined are the most relevant.More
Why Uber Eats Failed in India
Uber Eats is the second victim of the price war in Indian food-tech after Food PandaMore
AI in Drug Discovery
Cost of developing a new prescription drug that gains market approval is approximately US$2.6BMore
SOURAV RAINA 